REVL8

We are a global online presence strategy & multimedia agency enabling artists, musicians, authors and photographers to present themselves and their artistic output in a revelatory way that represents their longevity and vision (rather than their latest product), grow a connected and engaged fanbase and succeed in a profitable, authentic and enjoyable way.

Showcasing the unique brilliance of the artists -
   •  Collaborating & Communicating
   •  Entertaining & Enlightening
   •  Surprising & Revealing
   •  Authentic & Accountable
   •  Connecting & Motivating Fans
   •  Building Community
   •  Increasing Value

This Tumblr is a collection of posts from around the web that we use for reference, reflect our thinking, inspire us, inspire our clients, and crystallise our approach.

We are also inspired by:
Amanda Palmer
Bob Lefsetz
Boing Boing
Buddhist Thought
Christopher Locke
Clayton Christensen
Cluetrain
Dark Roasted Blend
Deadmau5
Doc Searls
Douglas Adams
Eric Ries
Futurismo Zugakousaku
Gaping Void
George Carlin
Howard Moskowitz
Hunter S. Thompson
Improv Everywhere
Information is Beautiful
Inside The Actors Studio
James Randi
Jenna Marbles
Jeremy Rifkin
Lifehacker
Little People
Louis CK
Malcolm Gladwell
Mike Masnick / Techdirt
Mike Masnick / MIDEM '09
Nastygal
Neil Gaiman
Pete Cashmore
Richard Dawkins
Robert Scoble
Rock's Back Pages
Rolling Stone Archive
Secret Cinema
Seth Godin
Steve Jobs
Topspin
Trent Reznor
Walter Murch
Wired

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Posts I like

More liked posts

Nikola Tesla Pitching Silicon Valley VCs

The new Google+ Redesign adds multi-columns, #hashtags, large media, cute animations, updates to Hangouts and great tools for your photo library.

Read more at http://blogspot.co.uk/2013/05/new-google-stream-hangouts-and-photos.html

The sale of Instagram to Facebook for a cool billion in the spring of 2012 was the ultimate Silicon Valley fairy tale: 18 months from launch to offer. But, for co-founder and C.E.O. Kevin Systrom, it was more of a roller-coaster ride, with several missed opportunities, at least two “aha” moments, and one major reboot.

Occupy Capucins: monkeys respond to unfair inequality

Informa: Chat app messaging overtakes SMS texts

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19 billion messages were sent per day on chat apps in 2012, compared with 17.6 billion SMS texts = a loss of SMS revenue of $23bn (£15bn).

Source: BBC News

Download WhatsApp here.

Facebook mobilises 1 billion users to battle Twitter for Social TV

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Facebook is enabling one billion people around the world to comment live on their TV viewing.

The social network is giving its users a new social action, Watching, beginning with users in the USA.

This action lets them easily compose a post that says which television show or movie they are viewing. The post automatically incorporates an icon for the show, a link to the show’s official Facebook page and the page’s cover image.

A user’s Facebook friends will then be able to Like, comment on and share the Watching post, as in this example for Jurassic Park.

More here.

The Verge: Researchers suggest brands and celebrities may be buying Twitter followers

Security researchers Andrea Stroppa and Carlo De Micheli estimate that Twitter, which has 200 million active users, has as many as 20 million fake accounts. The business for selling fake followers could be worth from $40 million to $360 million, they said.”

Having seen black hat software that can create thousands of Twitter accounts in minutes, we are left wondering whether the number of fake accounts on Twitter (and any other social network for that matter) is much higher - possibly closer to the 50% mark, and probably well known to the companies, as their perceived popularity boosts their stock price.

Our advice: keep your followers are as real as possible. Fake followers do you no favours.

Jimmy Kimmel Live - Lie Witness News - Coachella 2013

On the basis of their Coachella performance, REVL8 are pleased to announce we are now in development with viral projects for breakout act ‘Get the F*%k Outta My Pool’.

Why I am beginning to hate Spotify…

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So - Spotify is beginning to get even closer to Facebook; OK, I get it - they are a big source of traffic and accounts for the Swedish lovelies.

However, automatically shifting my non-FB encumbered Spotify account to a FB slave account is just bad behaviour - it is not what a good business does, nor one that claims to care about its customers / subscribers (£10 / month, thank you…).  Oh - and they didn’t have my permission to do this.

So - I got angry, actually, I got REALLY angry (steam out of ears, very sweary, etc.)

Did Spotify help? Nope - they kind of hid everything behind confusion and complexity.

However, a lovely man in the Spotify community (Peter -http://community.spotify.com/t5/user/viewprofilepage/user-id/111097) jumped in to help me, and I am now fixed, de-coupled from FB, and listening to Nick Cave & The Bad Seeds once again.

Spotify - FAIL!

Peter - you rock.

Troy Carter: “”Give the fans the experience, however they want the experience.”

Troy Carter predicts Lady Gaga’s market will go mostly mobile, but in three to five years.

“You can’t shock the water in our business. It’s about gradual change. You still have to cater to the market that’s out there. The Market is still 60-70% CDs & 30% digital. The physical CD is still the driver from the industry & fan perspective.”

Right now, it’s still all about Walmart, Target and iTunes.

“Give the fans the experience, however they want the experience.”

So, how can you create a good atmosphere in a sports stadium?

“You have to achieve a connection between the spectator and the event,” says Rod Sheard of the Populous architecture practice, which has designed many major sports stadiums and arenas across the globe.

“The closer that is, the better the atmosphere will be.”

#music - go and sign in. you’ll see why soon.

Apple is expected to sign the largest record label perhaps as soon as next week, sources say. Warner Music is right behind.

45 Sound are working on software that will syncs the crappy audio on your phone’s footage of a gig to the band’s master sound mix, allowing an assembly of band and fan footage online.

Potentially interesting, as long as 80% of the show is professionally filmed.

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